Representing the leading automobile & homeowners insurers

Our Priorities

Connecting with
Customers Electronically

PIFC strongly believes that the state government should empower consumers to choose in what manner they receive communications from their insurance company, and not be limited to delivery through the US Mail system.

Clear and Fair
Insurance Rates

California’s rules for establishing an insurance rate are unusually complicated, unpredictable and problematic. As such, creating a predictable system for calculating adequate insurance rates is the single most important issue to PIFC.

Our
Accomplishments

PIFC was founded in 1989 following the passage of ballot measure Proposition 103. Since then, PIFC has worked diligently to play a leadership role in the development and passage of California state government policies to help individuals have access to personal insurance

Does Prop 103 Violate Itself?

By fmedina | October 21st 2014

By Ian Adams | Right Street Blog | October 20, 2014

Th

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RMS: ‘Big One’ in Northern California Could Cause $200B in Losses

By fmedina | October 14th 2014

October 13, 2014

Earthquake risk in the San Francisco Bay Area is on the rise while earthquake insurance penetration statewide has dropped significantly since the Loma Prieta earthquake that rocked

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