Representing the leading automobile & homeowners insurers

Our Priorities

Connecting with
Customers Electronically

PIFC strongly believes that the state government should empower consumers to choose in what manner they receive communications from their insurance company, and not be limited to delivery through the US Mail system.

Clear and Fair
Insurance Rates

California’s rules for establishing an insurance rate are unusually complicated, unpredictable and problematic. As such, creating a predictable system for calculating adequate insurance rates is the single most important issue to PIFC.

Our
Accomplishments

PIFC was founded in 1989 following the passage of ballot measure Proposition 103. Since then, PIFC has worked diligently to play a leadership role in the development and passage of California state government policies to help individuals have access to personal insurance

California campaign spending boosts business-friendly Democrats

By fmedina | November 24th 2014

BY JEREMY B. WHITE, JWHITE@SACBEE.COM, 11/23/20014

Hoping to reshape the Democratic coalition governing the California Legislature, business-backed outside groups spent millions during the 2014 el

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Why 8 Out of 9 Californians Don’t Buy Earthquake Insurance

By fmedina | November 21st 2014

By 

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